The International Council of Societies of Industrial Design (ICSID) have awarded their poster competition prize to a Croatian design duo who created a poster out of garbage to proclaim their message.
Their rationale included the explanation: "Our process of thought started with the five basic needs of every human being: water, food, health, a home, and energy. As we believe industrial design can fulfill these needs, and the perfect way to do it is through the development of recycling and reusable energy technologies."
I'd hasten to add that industrial designers need not view sustainability is as a top-down process – indeed many of the bottom-up citings here on REculture epitomise the Don't Throw Anything Away catch-cry by maximising items that others may discard and dispose of. There is much that designers can learn from the wisdom at the base of the pyramid – rather than being fueled by the guilt of abundance to curb waste they are propelled by the constraints of scarcity to sustain.
(via the good folk at Core 77)